5 Key Steps to Building a Business Case in a Downturn
Written by Brittany Anderson As we edge into an era of economic strain, the likelihood of flakey projects getting across the line and executives taking big
September 15, 2020
Blog
Thoughts on Employer Branding, EVP, Talent and
Business with Employer Brand Coach, Margie Kwan
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When’s the ideal time to work on your EVP?
I know many companies who have been talking about EVP for months, even years and the same old challenge arises, “we can’t get support for
January 8, 2020
What the heck is an Employer Brand Coach?
During 4 years as Talent Brand Consultant at LinkedIn, I looked around and noticed how many companies want to have a real crack at doing
December 18, 2019
Is your Company the “world’s best kept secret”?
When it comes to your employer brand, typically your challenge will fall into one of two categories. Lack of awareness, or misconceptions, of the brand.
December 13, 2019
Employer Brand Mythbusters! Can we control our Employer Brand?
One of the biggest myths going around is that as an employer, you can create and control your employer brand. Your Employer Brand exists today,
November 28, 2019
6 Elements of an EVP that Works! Does Yours?
Does your EVP contain these 6️⃣ crucial elements that make it effective? If not, then chances are it’s not going to have the impact in
November 19, 2019
Getting to know me. How did I get into Employer Branding?
How do I get started in an Employer Branding career is a question I get asked a lot. Feeling a little vulnerable 😅 in today’s
November 13, 2019
Employer Brand Mythbusters! My Employer Brand is a Tagline. No it’s Not!!
“We’ll just come up with a good tagline, some pretty images and our brand is done, right?” Nope! If this is something that you’ve heard
November 6, 2019
Employer Brand, EVP, Employer Branding? What the…?
Are you confused about the terms employer brand, employer branding, EVP. Are they interchangeable? When should you use which? If this is you, then stay
October 16, 2019