Master Your EVP


Your step-by-step guide to EVP clarity


Developing your own EVP doesn't need to be hard.

In this program, you'll receive one-on-one support from Margie Kwan as you develop your unique EVP.

Get in touch for next program intake dates!

What you'll get

  • Learn a proven framework for building a compelling EVP
  • Grow your career, become the EVP expert in your organisation
  • Avoid outsourcing to expensive agencies
  • Build your Employer Brand foundation that makes talent sit up and take notice

Program Outcomes

  • Develop clear, authentic and compelling messages so you can attract the right fit candidates to your company
  • Develop and understand employee research so that you feel deeply informed about what drives and motivates talent to join and stay
  • Confidently tackle and influence any conversations around branding with your internal stakeholders (like Marketing and Comms)
  • Build a business case for Employer Branding initiatives, easily justify future investment

After working with Margie for 16 weeks, you will have created:

  • A unique EVP Statement and Employee Promise.
  • EVP Pillars and Segmented Proof Points by talent groups.
  • Employee testimonial story bank. Learn how to capture amazing testimonials so that your talent takes notice.
  • A comprehensive Employee Experience GAP Report.
  • A creative Brief for Employer Brand development.

Developing an EVP is easier than you think… with the right guidance!

Schedule a call now to discuss your unique branding challenges and together we’ll assess the program’s suitability for you.

The EVP Co Testimonial Elisa Fletcher

Elissa Fletcher
Global Talent, Mobility & HR Systems Manager
Bravura Solutions

The EVP process at first seemed daunting. Regular coaching calls with Margie gave me the confidence to tackle it, so I was able to successfully lead the team to execute internally